Drive More Traffic & Sales with Local SEO for Car Dealerships
Today, potential car buyers aren’t just walking onto lots—they’re searching online first. If your dealership isn’t showing up at the top of Google search results, you’re missing out on ready-to-buy customers looking for new and preowned vehicles.
At Reel 37, we specialize in local SEO for car dealerships, helping both new and preowned auto dealers dominate local search results, attract high-intent leads, and sell more cars.
Why Local SEO for Car Dealerships Matters
Did you know that 90% of car buyers research online before visiting a dealership?
Google’s Local Pack (top 3 map results) receives most of the clicks, meaning if your dealership isn’t listed, potential customers may go to a competitor. With strong car dealership Google My Business optimization and automotive local search ranking strategies, we help dealerships rise to the top, increasing foot traffic and sales.
Why Choose Reel 37?
At Reel 37, we specialize in car dealership marketing, providing proven SEO strategies that drive measurable results. Our AI-driven insights ensure that you stay ahead of competitors, generating more leads, increasing sales, and building a stronger online reputation. With 100% transparency, we show you the numbers, so you know exactly how your dealership is growing.
Our Local SEO Strategy for New & Preowned Car Dealerships
Google My Business Optimization
Your Google My Business (GMB) listing is your dealership’s online storefront. We ensure your profile is fully optimized to achieve a higher ranking in Google Maps and local searches, improving your auto dealer lead generation. This includes completing and maintaining accurate business information, adding high-quality images and virtual showroom videos, managing customer reviews and engaging posts, and optimizing your service area descriptions to maximize visibility.
On-Page SEO & Content Marketing
Google rewards fresh, high-value content. Our strategy includes car dealership content marketing techniques designed to improve ranking and engagement. We optimize landing pages for local search visibility, create engaging blog posts that attract organic traffic, ensure mobile-friendly website design for fast-loading pages, and develop an internal linking strategy to enhance search engine rankings and user experience.
Local Citations & Directory Listings
We ensure your dealership appears correctly and consistently across all major automotive directories. Accurate listings build credibility, improve search visibility, and boost your local search ranking. Our process includes placing your dealership in high-authority directories such as Yelp, Cars.com, Edmunds, and AutoTrader, ensuring consistent Name, Address, and Phone (NAP) data across all platforms, and securing high-quality backlinks from automotive-related websites to strengthen your search authority.
Targeted Keyword Optimization
We conduct in-depth research to optimize your website with high-intent keywords that drive traffic from serious car buyers. By integrating car dealership SEO strategies into your site’s metadata, headings, and descriptions, we improve your ranking for preowned dealership SEO and digital marketing for auto dealerships. Our strategy ensures that your page titles, meta descriptions, and content align with local search terms while strategically incorporating “near me” searches to capture more leads.
Local Citations & Directory Listings
We ensure your dealership appears correctly and consistently across all major automotive directories. Accurate listings build credibility, improve search visibility, and boost your local search ranking. Our process includes placing your dealership in high-authority directories such as Yelp, Cars.com, Edmunds, and AutoTrader, ensuring consistent Name, Address, and Phone (NAP) data across all platforms, and securing high-quality backlinks from automotive-related websites to strengthen your search authority.
Lead Generation with Paid & Organic Traffic
For car dealerships looking to supercharge their sales, we combine local SEO and targeted paid ads. Our strategies help you maximize visibility and conversion rates. We optimize Google Ads specifically for local dealership searches, implement retargeting campaigns that bring back potential buyers, and integrate a cohesive SEO and PPC strategy to drive sustained long-term growth and lead generation.
